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PharmaVOICE Editors' Blog

Monday, January 10, 2011

Social Media for Patient Recruitment




Dan Limbach


Patient Recruitment efforts are utilizing Social Media more than ever. Here are a few links to some of the best info on this topic.




A Social Approach to Social Media
Better use of Web 2.0 sites like Twitter, Facebook and PatientsLikeMe could be a boon for enrollment.
http://www.bio-itworld.com/2010/05/21/patient-recruitment.html

Social Media for Patient Recruitment Only the Beginning
According to the Pew Research Center, 57% of American adults surf the Web for health-related information. The Pew Research Center also reports 52% of Americans 18 to 64, and 75% of those 18-29, are on at least one social networking site.
http://www.healthcaretrendsnewsletter.com/2010/07/social-media-for-patient-recruitment-only-the-beginning/

Social Media and Clinical Trial Patient Recruitment
Two years ago, nobody would have grasped that there would be any kind of link between ‘Social Media’ on one hand and ‘Clinical Trial Recruitment’ on the other hand. But the landscape has changed.
http://www.clinicaltrial-portal.com/social-media-and-clinical-trial-patient-recruitment/

Clinical trial patient recruitment: why social media alone isn’t enough
The clinical tial patient recruitment world is abuzz with excitement about social media. In particular, hopes are riding high that social media can help sponsors and sites significantly speed up the recruitment of participants.
http://www.treatmenttrials.com/blog/clinical-trial-patient-recruitment-why-social-media-alone-isn-t-enough/


Check this out:
PharmaVOICE is doing a feature story on Patient Recruitment. If you are a service provider in this area, we have a special package that combines editorial participation and a print ad in our February issue, as well as a premium online company listing. A triple threat. Interested? Contact me at dlimbach@pharmavoice.com or 847-594-0157. Offer ends this week.

1 comments:

Unknown said...

ccording to the Pew Research Center, 57% of American adults surf the Web for health-related information. The Pew Research Center also reports 52% of Americans

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